As a négociant (wine trader), we don’t own vineyards or a winery – our focus is on purely finding the best wines and negotiating the best price for our customers. Through deep connections built over decades, we have access to top wineries and producers all over the world. We look in every cellar and barrel room, and peek behind every door that says “Employees Only.” Sometimes we buy wine still in the barrel, and other times we buy “shiners” (wine already in a bottle with no label). Regardless of how we get it, the mission is simple: buy the best possible wine at the best possible price.

These deals are made discreetly and typically protected by an agreement to keep the source winery undisclosed to protect its brand. Our wines are also only available online, direct to you – this means no distributor and retailer markups. The result? We’re able to offer $100+ Napa Cabernets for a third of the price, or a $60 bottle of Pinot for under $20 (yes, the exact same wine sold under the original winery label).